ROMANTIC WINDOW DISPLAY

Romantic, poetic technology

Today is the 14th of February 2017
The Valentine’s Day

My most romantic window project is called Poetic Technology and at the same time, it is my least favourite window I designed in DIT College, even though I think the phrase is well caught in the design. Somehow I did not feel it, wasn’t sure how to interpret the theme, it felt vague and too philosophical. It was the only time I chose a male mannequin and surrounded him in a pink colour. I was playing with the contrast between masculinity and femininity.

Stella McCartney once said, ‘For something to be feminine it has to be a little bit masculine and vice versa’ I followed her phrase in this project.

Flying birds inspiration for the project
Flying birds project inspiration

Inspiration: Nature and Modern Romance
With the use of advanced technology and electronic devices in these modern times, we are moving farther away from nature. At the same time, we have begun to see the details in the world around us, but we have created a gap between nature and the need to be a part of it. Today we try to resurrect the strong connection we once had but have somehow lost. My model in this window display has a bohemian nature, his attire is contrasting with pixelated patterns of birds in flight in the background.

Romantic, poetic technology window display

Romantic, poetic technology window display

Romantic, poetic technology window display

Romantic, poetic technology window display

To develop my visualisation further I wanted to create photomontage and place the window in a suitable window display. That did not work I should approach it differently from the start. I created this single window display, which now looks like a space tube or a condom sale stand with a slogan Buy your condoms from Valento¬†supported by Safe Sex Organisation ūüėČ

"Buy your condoms from Valento"

Author: Walkowska Aleksndra

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MALE ACCESSORIES

one man army

HANDMADE MALE ACCESSORIES

One of my projects during the Visual Merchandising course I was doing in DIT College, Dublin was to create accessories following the micro-trends of the time S/S 2014.

We were given a piece of mannequin each, it was either just the head or an upper body or head with an upper body. I can not remember today what styles we could choose from except the one I have chosen to follow called One Woman Army. Because I was given un upper body of a male I slightly changed the trend to One Man Army.

All our mannequins were in a pretty bad state covered in an artwork by previous year students. I had to give mine shiny spray treatment.

ONE MAN ARMY

The main materials for making the piece was pasta penne and a feather. Also strings, gold acrylic paint, bits of fabric, elastic band.

One Man Army accessories made of pasta penne
One Man Army accessories made of pasta penne

 

 

pasta penne
pasta penne

 

 

 

Inspiration Military&Tribal Culture

The inspiration for my pasta jewellery piece came from military-style uniform and Maasai tribal accessories. I wanted to mix more of a formal style with something that is considered more of a primitive style, yet very passionate and courageous.

maasai-warrior
Maasai warrior
Kenya Masai People
Kenya Masai People
Napoleon Bonaparte
Napoleon Bonaparte

View the rest of the work created by students of Visual Merchandising, DIT College, Dublin, 2014

Author: Walkowska Aleksndra

ENDURANCE BESTSELLER BOOK DISPLAY

Endurance bestseller book display for Book store

Endurance: Shackleton’s Incredible Voyage is a bestselling book written by Alfred Lansing

 

First published in 1959. The cover of the book was the major inspiration for my window display. Available on Amazon.

Endurance: Shackleton’s Incredible Voyage (Anniversary Edition)

ENDURANCE

One day in late 1914 what was intended as an important Antarctic expedition went terribly wrong. Anglo-Irish explorer Sir Ernest Shackleton took on the board of Endurance 28 men heading towards Antarctica.  Close to the shore, the ship got trapped in the ice and keel over 30 degrees. Attempts to rescue the ship into the free water failed after few days Endurance sunk. The crew was left with no hope of being rescued. The decision was made to try to reach Elephant Island, the more stable land. The rough journey on the boat through the ocean took seven days in -20 degrees.

The harsh land was still miles away from civilisation and any hope of help. To rescue his crew Shackleton decided to take a journey on his own to South Georgia an island further south. The rough long journey through the glaciers and mountains had to be made on foot. It paid off, he found long needed help. As soon as possible he sailed back in search of his crew. After three months of sailing and four different attempts to reach the shore, he finally got reunited with his men.

cold-wind-isolation-rough waters

Endurance Book Display by Aleksandra Walkowska, 2014

I kept this set quite simple in my Christmas bestseller book display as I wanted to create the feeling of extreme cold and isolation. Before reading the book, one could imagine the feeling of … what would it be like to be trapped in this place?

The props were built mainly with cardboard and paper, except the floor, which is a bubble wrap foil, turned upside down made an impression of a frozen water. I used a similar technique making the iceberg and the ship. Designing my own version of the book cover (with the male figures) helped me to create an impression, that part of the Shackleton crew just left the sinking ship. Nothing is kept in proportion to each other, the props have more of a symbolic meaning. I was lucky to partly recreate the display in MRCB Paints & Papers store in Dublin 8.

MRCB Paint&Paper recreation of the window display
Endurance bestseller book display for Christmas window

Author: Walkowska Aleksndra

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